About
Hotels use commissions to build long-term relationships with event managers and event planners and encourage them to use their facilities and services in the future. Onyx handled the commissions process and the payment back and forth between hotel chains and event managers, freeing up the hotels and event managers to do what they do best: ensure the guests have the best experience they can have. .
Six Weeks.
That was all the time we were given to do the discovery and design and present a business requirements document to the Onyx executive team. I had to carefully schedule every step of my user experience process right from the start. The key was to start with the outcome in mind. I then walked back week by week to figure out what UX artifacts we would need each week to get to the final deliverable.
| Time | Stage | Artifacts |
|---|---|---|
| Week 1 | Kick-off and Planning |
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| Week 2 | Discovery |
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| Week 3 | Discovery |
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| Week 4 | Analysis |
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| Week 5-6 | Ideation |
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| Week 6 | Final Presentation |
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I kicked off the user research by interviewing various users in the events process, including event managers on both the hotel and event side. I developed a set of personas and mapped each persona’s user flow to understand where the pain points were. Below are some of the user flows.
I realized that there was much overlap between the various personas involved in the event management workflow. I used a journey map to show all that information in an easy-to-digest, scannable way.
To show Onyx what a possible solution could look like, I created a prototype in code using the BFF prototyping engine, a prototyping tool that I had developed to help my UX team ideate much faster than was traditionally possible (see Securus for additional information).